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Gaston County Wins First Excellence in Communications Award

DURHAM, NC – Gaston County was among 19 North Carolina governments to earn recognition in the North Carolina City & County Communicators’ (NC3C) 2021 Excellence in Communications Awards. Gaston County won first place in the Annual Report category – the first NC3C award in the County’s history.

The awards were announced April 29, 2021, in conjunction with NC3C’s virtual 2021 annual conference. All 168 award program entries were judged by professional communications peers from the Minnesota Association of Government Communicators.

“Congratulations to all the winners. You deserve your award, and you deserve to be recognized for your hard work,” said NC3C President Joshua Harris, City of Lenoir, N.C. “Communications is an important part of local government operations, and one goal of NC3C is to recognize those communicators across the state who create great content and help keep our citizens informed. Keep up the good work. You make me proud to be part of NC3C.”

Gaston County’s Communications Office, in coordination with its Finance and Budget offices, created the content for the Gaston County Annual Report card in a 32-page report highlighting the county’s financials and achievements during Fiscal Year 2020. Haven Creative, a Waxhaw, N.C.-based marketing and design firm, did the graphic design work on the report. Haven has partnered with Gaston County since last summer on several critical projects, including the creation of a new brand and logo for the county, as well as on the Gaston Saves campaign, which has focused on COVID-19 education outreach.

The Gaston County Annual Report can be found on the Gaston County website at the following link: https://cms3.revize.com/revize/gastoncounty/Documents/ManagersOffice/GastonCountyPAFR_FinalDraft.pdf.

One judge from the Minnesota AGC called the Gaston County Annual Report Card “truly exceptional… a model to follow.” Another wrote that the report had a “modern and professional layout. The incredible photos, easy-to-understanding data visualizations, and iconography throughout make this report card easy to flip through while providing plenty of information for a deeper dive.”

Gaston County Communications Director Adam Gaub said the award reflects the collaborative approach fostered by its manager, Dr. Kim Eagle.

“Dr. Eagle’s vision encapsulates having a strong brand and partnerships across the public and private sectors that put Gaston County’s best foot forward,” Gaub said. “This award indicates we are on the right track in creating documents and messaging that tell our story creatively and effectively.”

The purpose of North Carolina City & County Communicators is to encourage professional development and networking among local governmental communications professionals. The organization was formed in March 2007 and consists of professional government communicators from around the state. For more information about NC3C, visit www.nc3c.com.

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